Australia PC Market Declined by 9.8% to 4.2 Million Units in 2023
March 13, 2024 | IDCEstimated reading time: 1 minute
According to the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device Tracker, Australia’s traditional PC market )inclusive of desktops, notebooks, and workstations) declined by 9.8% to 4.2 million units in 2023. The desktop and notebook categories declined by 9.7% and 10.4% respectively, whereas workstations grew by 7.2%.
In 2023, the consumer segment declined by 15.2% due to higher interest rates and inflationary pressure. The commercial segment declined by 4.9% due to reduced demand from the government, VLB, and SMB sectors. However, the education segment grew by 18.4% because of strong demand for Windows- and Chrome-based devices.
In 4Q23, the consumer segment grew by a nominal 4.5% year-on-year (YoY) on the back of multiple sales events: Christmas, Boxing Day, Black Friday, and Cyber Monday. Also, the decision to temporarily halt interest rate hikes helped momentarily. The commercial market, on the other hand, declined by 5.4% YoY in 4Q23 due to cautious enterprise spending and project delays. Contrasting this trend, the education segment grew by a healthy 40.7% YoY, driven by demand for Windows-based devices.
“Consumer spending is under stress because of increasing living expenses and unfavorable interest rates. The commercial segment has also slowed down due to market uncertainties, resulting in project delays and budgetary constraints,” says Sharmishtha Bhatt, Senior Research Analyst, IDC Australia.
Suggested Items
Sypris Reports Q1 2024 Results; Revenue Up 10%
05/15/2024 | Sypris Solutions Inc.The Company’s first quarter 2024 consolidated revenue increased 10.1% to $35.6 million compared with the prior-year quarter, representing the 11th quarter of double-digit year-over-year growth during the past 12 quarterly periods.
Peters: Casting Compound Perfectly Protects Electronics from Overheating
05/15/2024 | PetersWith ELPECAST® VU 4545/101, Peters has recently added a casting compound to its product portfolio that is characterised by particularly high thermal conductivity.
Avnet to Exhibit at the 2024 Embedded Vision Summit
05/14/2024 | AvnetAvnet’s exhibit plans for the 2024 Embedded Vision Summit include new development kits supporting AI applications.
Kitron: Completed Share Buyback in Connection with Remuneration to the Board Members
05/14/2024 | KitronKitron ASA has completed share buyback in connection with remuneration to the board members. Reference is made to the stock exchange release by Kitron ASA published on 13. May 2024 regarding initiation of a share buyback program.
Real Time with… IPC APEX EXPO 2024: Digitization and Regular Updates of the iNEMI Industry Roadmap
05/14/2024 | Real Time with...IPC APEX EXPORanjan Chatterjee is a board member at iNEMI. In this conversation with Editor Nolan Johnson, Chatterjee discusses the digitization of, and regular updates to, the industry roadmap. The roadmap is a collaborative effort on technologies and standards which is intended to guide CEOs and CTOs in their long-range planning. Ranjan discusses the board's role in shaping the roadmap and the vision for more frequent updates.